Video Shoots

An inside look at how we think and work

PEG Super Bowl Commercial Picks

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Let's get to it. The Super Bowl, while a good game, left much to be desired in terms of commercials. Not only did they preview commercials before the game (ruining the element of surprise and need to watch the game to see the commercials), there wasn't one commercial (or even a top three) that had everyone sold. In thinking about video marketing, lets talk about a few of the commercials.

10 Questions To Start A Video

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Videos are one of the highest rated interactions on the web these days. And it’s no wonder, really. We all spend so much time with a screen that it’s nice to have something a little more human, a little more engaging … like a video.

16 Reasons #WhyVideo for 2016

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As we ease our way into 2016, the blogosphere is riddled with backwards looks and future predictions about marketing and business. Video is a constant theme this January, even more than ever before. On Twitter (@PrittEntGroup) last week, we posted a blog entry and a number of facts and stats on #WhyVideo. It is fascinating to see how quickly this form of marketing is growing and attracting businesses and consumers alike.

How Your Vision Guides a Video Shoot

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Video is one of the most compelling storytelling tools that we have to communicate with and deliver key messages to our audiences. If you are considering working with a video production company to create and produce a video, you may have concerns about whether your vision will be lost in the process. We make sure that is never the case.

Reach Your Audience Using Corporate Video

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No matter what business you are in, one of the central goals of your brand’s communications strategy is likely to better reach and engage your target audience. That audience might be your current employees, job candidates, prospective customers, or possible donors. One of the most effective ways of engaging and making a lasting impression on you target audience is through video, which of course, is our specialty at PEG.

On The Road Again

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PEG has been on the road, and while I’ve mastered the art of navigating airports and packing everything I need into a tiny carry-on, I’ve also learned that there are a lot of things to consider when doing a video or photo shoot out-of-state that you wouldn't usually consider.

“If it scares you, it might be a good thing to try.”

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I have a pinterest addiction. It's so serious that i might be in need of a pintervention. (See what I did there?) But every once in a while I stumble onto something really awesome that makes it onto the cover of one of my boards.

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